The name Loden Heim is almost a tradition rather then a name. Each new son of the bloodline takes up the name and rules the nation.
The Current ruler/user of the name is a stout man. He is generally jolly but once annoyed or angered has an explosive temper. Many judge him for his carefree tactics with the governing of the city and there are even rumors he works with the local thieves guild to help regulate the cities trade.